Project overview
Ash Home Services is a trusted home improvement company based in Walsall, UK, providing reliable services including bathroom fitting, handyman work, resealing, and regrouting. The business serves homeowners across Walsall, Birmingham, Sutton Coldfield, Streetly, Great Barr, and nearby areas. With a focus on quality workmanship and customer satisfaction, Ash Home Services supports residential clients with both small repairs and full renovation projects.
Project Challenges & Results
When Ash Home Services partnered with Rank Revenue, their website faced a common SEO challenge: most target keywords were ranking only through the homepage, limiting visibility and relevance for specific locations and services. This resulted in missed local search opportunities and inconsistent enquiry flow.
Our team implemented a full SEO strategy, creating dedicated service and location pages such as Bathroom Fitters Streetly, Bathroom Fitters Great Barr, and Handyman Walsall. We also strengthened the campaign with on-page SEO optimisation, Google Business Profile optimisation, high-quality citations, and improved site structure, using an approach tailored to home services SEO. The dedicated Walsall service targeting also helped strengthen their SEO presence in Walsall.
The results were strong and measurable:
Multiple service-location keywords now rank on the first page of Google SERPs
Improved visibility across Walsall, Birmingham, Sutton Coldfield, Streetly, and Great Barr
Significant uplift in Google Business Profile rankings
Increased local search presence leading to more qualified enquiries
This growth was achieved using our Local services in UK
Results -
| KPI | July 2025 | Oct 2026 |
|---|---|---|
| Keywords - First Page | 1 | 10 |
| Referring Domain | 77 | 295 |
| Backlinks | 106 | 540 |
GROWTH COMPARISON
See how organic traffic grows with strategic SEO. Find side-by-side comparisons here!
| Keyword | Position on July 2025 | Position on Oct 2026 |
|---|---|---|
| Shower Resealing Walsall | 0 | 1 |
| Resealing Services Birmingham | 0 | 1 |
| Resealing Services Great Barr | 0 | 1 |
| Regrouting Services Walsall | 0 | 3 |
| Handyman Walsall | 0 | 4 |
| Bathroom Fitters Aldridge | 0 | 4 |
| Bathroom Fitters Boldmere | 0 | 9 |
| Bathroom Fitters Sutton Coldfield | 0 | 10 |
Report -
